Product Designer

California Scholar of Arts

Conceptualized minimum viable product experience for outdoor adventurers and land managers. Conducted user research for customer discovery. Aided designers to establish a design system.

Land Manager Portal

Evergreen Branding Experience

Envisioned a no/low-code application building tool with Claris, an Apple company. Wireframed and prototyped design concepts. Led and executed usability testing. Collaborated with developers to build early-stage features.

No/Low Code Tool

Lead design vision and help set product direction. Ensure cross-functional collaboration between engineers and designers. Lead initiatives to redefine our brand and improve UX content.

College Student Networking Platform

Work closely with the CEO to discuss design strategy and direction. Delivered logo design, food packaging design, and website interface.

Energy Food Branding

Designed on a team of 3 to establish brand experience (logo, website, graphics, and assets) for the largest hackathon held in the Pacific Northwest. Collaborate with logistics, marketing, and technology teams to support event planning.

Hackathon Brand Experience

Designing in a team of four undergraduate HCDE students with Cash App. Imagining a social banking experience that will shape the future of fintech to be a more inclusive, community-driven, exciting experience.

Social Banking

Remember when we were all in grade school tossing airplanes to our friends across the room?

Carol Lei

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