
Cooking something new.
About
Currently building product at @Restreamio. I have a strong calling for design, photography, and cooking. Ex-@Pitch, @Avocode, @500GlobalVC Alumnus.
Projects
We’ve streamlined onboarding by unifying multiple experiences into a single, cohesive Home. Plus, we’ve refreshed the design of the RTMP setup page, making it easier to monitor live streams managed through encoders like OBS.
We’ve reworked the underlying stream setup in Restream to make it reusable. With reusable Restream drafts, you can go live quickly without starting from scratch, save and reuse your stream setups, and organize and edit multiple shows.
Our team led the UX and front-end for the new AI generator, launched with Pitch 2.0! It helps jump-start presentations and explore ideas visually and structurally.
Fun facts:
🛣️ Developed in ~18 weeks with dedicated teams for the pipeline, front-end, and onboarding.
🤝 Ran 3 rounds of user testing to refine the LLM, layout quality, speed, and delight.
✨ Built on OpenAI’s GPT API, integrated with Unsplash, and powered by custom templates, palettes, and fonts.
I prepared the launch marketing collateral and fully coordinated the product launch with the Notion dev team, including continuously-changing security related requirements and edge cases.
I orchestrated the launch of a presentation template gallery, earning backlinks from PH Golden Kitty awards. Branded and UGC template pages soon became the main organic signup source.
Avocode was a collaboration tool for designers and developers (acquired by Ceros in 2021). It allowed designers and engineers to share Figma, Illustrator, Photoshop, Sketch designs and inspect on Mac, Windows or Linux. Get CSS, Swift and Android code, export assets, measure and handpick colors.
Side Projects
I built a tiny interactive teleprompter prototype using @stackblitz’s Bolt just for fun.
Often I find myself waiting in join screens in Restream, Zoom, Slack huddle, or Google Meet ahead of a call or live stream and I know that my energy is not always highest. I believe software should be engaging and enjoyable, so I set out to create a join screen that’s a bit more chill and interactive — just the thing to get in the mood for the next call.
Try the prototype and use these shortcuts: F, V, M, or S. And look for the Easter egg! 🐣
A little delightful interaction exploration made while going through a UI Engineering course.
Concept of image finder browsing interaction
[Photo shot at Litli-Geysir, Iceland 2022]
Concept for image voice-powered search [Photo shot at Djúpalónssandur, Iceland 2022]
Skillshare course to code a simple website based on a provided Sketch design along with me. If you want, you can use any design file made in Sketch, Adobe XD, Figma, Illustrator, or Photoshop to code along.
Speaking
Honest product manager’s look behind-the-scenes @Pitch, about how we built the AI presentation draft generator with Open AI GPT 3.5 Turbo and Unsplash API in 18 weeks, how we took one step forward and three back, and whether it’s still worth to jump on the AI hype wagon.
Pitch is excited to announce the launch of its biggest update yet: Pitch 2.0. To celebrate, we're inviting you to see their “Behind the Scenes” on our Merantix AI Campus.
At the event, we'll learn all about the new features coming in Pitch 2.0. We'll also hear from their team about their vision for the future of presentations, and get the chance to ask questions and network with other professionals in Berlin. 👋
Meet our speakers: Adam Renklint, CTO at Pitch, Kevin Cannon, Design Manager at Pitch, Xiangyi Tang, Head of Research at Pitch, and Matt Roskovec 🇺🇦, Product Manager at Pitch
Matt Roskovec (Creative Lead at Avocode) shared his copywriting tips and secrets to seek answers for the general question: How do you know if what you write is actually working? If you’re ready to challenge the way you’re thinking about design copy, you might want to hear this. Practical takeaways guaranteed.
New design tools are popping up like mushrooms after the rain. Sketch, Adobe XD, Figma, inVision Studio, Phase, you name it. Each promotes “the ultimate take on design workflow". However, in real life, they build up more complexity for designers and other creative folks included in the digital product development process. I'd like to tell you about how we're building one cross-platform design format for everyone. Even though it's invisible to the end user, I'll show it to you.
Work Experience
Millions of people around the world use Restream to reach, engage and monetize their audiences. Our customers include professional and amateur gamers, Fortune 500 companies, media, politicians and celebrities. As a PM, I’m currently designing and working to unify the user experience across our product suite — ranging from social platforms API connections, live streaming via encoders, home and stream setup management experience — to improve activation and retention.
After working as a PMM at Pitch for over a year, I was given the opportunity to participate in developing our product strategy. While still keeping some of my PMM responsibilities, I joined a team focused on the presentation editor as a PM. In October 2022, I concluded my transition to a full-time product manager role, and I remain working on the Core Product. In 2023, my immediate team worked on ways to speed up the presentation workflow and delivered the experience of our AI presentation generator.
Pitch is the collaborative presentation software for modern teams. In February 2021, I joined Pitch as a Senior Product Marketing Manager serving the company as a product marketer for the Create pillar and Adopt & Expand pillar. Since then, I’ve helped to communicate 50+ product releases, launch the template gallery (and got Product Hunt of the Day), launch the presentation gallery, orchestrate and launch an integration with Notion, and I ran multiple customer product beta programs.
As a Marketing Director at Avocode I was responsible for roadmap planning, content strategy, brand positioning, product campaigns, customer education, and marketing partnerships with direct impact on lead gen, signups, trial to paid conversion, CLTV, and ARPA. Avocode was acquired by Ceros in 2021.
I was entrusted to lead Avocode content and creative initiatives. I was responsible for ideation, tone of voice, copywriting, content strategy, content distribution, and product marketing.
During this time, I have released 30+ product updates to the global market. I launched 6 Product Hunt campaigns, coordinated joint partnership campaigns with companies like Adobe and Sketch, executed projects recognized by 5 Awwwards, created a content machine that generates 100,000 unique views monthly without a $ spent. I started a content series with people like GMUNK or Stefan Sagmeister and had keynotes at various design conferences.
Signals Network was a platform to build, train and monetize cryptocurrency trading strategies powered by crowd wisdom and ML. As an external consultant, I have helped craft the Signals brand, content strategy, and set marketing channels to kick off the project and scale to 10,000+ users.
After eight months of externally writing content for Avocode, I joined the company full time, and together with the founders, I went through the 500 Startups Seed Program in Mountain View, CA, in 2016. This program kickstarted Avocode Marketing Department with a focus on growth and experiments. I was mainly responsible for delivering web, email copy, and product UX writing.
Freelance context strategist and copywriter working on an interim basis for clients like DPD, GE Aviation, or Twisto.